Anglais Managers the day after tomorrow

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WHAT DRIVES THE NEW CONSUMER?
WHY IS DATA THE NEW GOLD AND ARTIFICIAL INTELLIGENCE A BLESSING?
HOW CAN YOU REDESIGN YOUR ORGANIZATION AND SUSTAINABLY ENSURE ITS RELEVANCE?Technology continues to change the world. In order to keep evolving as a manager, you have to find inspiration in that world. You have to have the courage to read the signals, to fully dedicate yourself to the needs of the customer, to focus on opportunities and to keep experimenting. Above all, you need to connect with as large a public as possible and simultaneously address every customer individually. This is the only way to survive in an increasingly competitive future.Managers The Day After Tomorrow reveals the vectors that drive this changing world. Combining insights from sociology, evolutionary theory and psychology, it guides you past the hypes to a new style of management. This book is a handhold for managers in a world that is no longer predictable.

Genres : Bedrijfskunde algemeen > Marketing

  • ISBN

    9789401456227

  • Beschikbaarheid

    Beschikbaar

  • Aantal pagina's

    150 Pagina's

  • Selecteren en plakken

    Nee

  • Afdrukken

    Nee

  • Bestandsgrootte

    1 720 Ko

  • Verdeler

    eBoekhuis (CB)

  • Formaat

    ebook (ePub)

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